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Nuestro Valor: Increasing Healthier Food Access for Rural Latino Communities Through a Food Retail Intervention

RECRUITINGN/ASponsored by University of Washington
Actively Recruiting
PhaseN/A
SponsorUniversity of Washington
Started2026-04-16
Est. completion2029-05
Eligibility
Age18 Years+
Healthy vol.Accepted
Locations2 sites

Summary

The goal of this clinical trial is to adapt and implement The Value of Our Health (Our Value), a program to promote eating fruit and vegetables, for people living in rural areas. The program will be offered in small, independent grocery stores and delivered by community health workers. The main question this study will answer is: Do customers who shop at stores receiving Our Value eat more fruits and vegetables than customers of other stores?

Eligibility

Age: 18 Years+Healthy volunteers accepted
Inclusion criteria:

In order for an individual to participate in this study, the individual must meet all of the following criteria:

* Identify as Latino or Hispanic
* Be at least 18 years or older
* Live in Benton, Franklin, or Yakima county for at least 6 months and plan to remain there for the next 12 months
* Visit this store at least once per week
* Be primary household shopper (conducting 50% of shopping duties)
* Eat 4 or less servings of fruits and vegetables per week Only one participant per household will be recruited to ensure the independence of observations.

Exclusion criteria:

Subjects who do not meet the inclusion criteria above will be excluded from the study. If any subject shows 3 or more visual signs of intoxication or impairment, they will be excluded from the study. The study team member will assess visual signs of intoxication during recruitment using the Oregon Liquor \& Cannabis Commission 50 Signs of Visual Intoxication assessment. A link to these signs can be found here: https://www.oregon.gov/olcc/docs/publications/50\_signs\_visible\_intoxication.pdf

Conditions5

CancerCancer PreventionChronic Disease PreventionFruit and Vegetable ConsumptionHispanic Americans

Locations2 sites

Northwest Communities Education Center/Radio KDNA
Granger, Washington, 98932
Diana Diaz, MS(509) 854-2222ddiaz@kdna.org
University of Washington
Seattle, Washington, 98195
KeliAnne K Hara-Hubbard, MPH206-616-9071harak@uw.edu

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